Limit Ad Tracking and Protect Privacy on iPhone 6

3 Parts:

Steps

Video: Limit Ad Tracking and Protect Privacy on iPhone 6

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You are watching VisiHow, and today we are going to teach you how to protect your privacy and information by limiting Ad tracking and resetting your Ad ID on the iPhone 6.

1. 1
   Let's get started with a single press to the Home button at the bottom of the phone

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2. 2
   Then we'll swipe across the lock screen to unlock the phone

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   You may need to enter an ID or pass-code.

   

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3. 3
   Alternatively, you can use the fingerprint scanner at the bottom by pressing and holding your finger on the Home button

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4. 4
   You should now be at the main Home screen

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   We are now looking for the Settings icon, which looks like a gray gear. Tap on that icon to open Settings.

   

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5. 5
   We're going to scroll down to the end of the third section where it says Privacy and tap on that

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6. 6
   On the Privacy setting screen scroll down past everything in the top section

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   You are looking for Advertising, which should be the last option at the bottom. Tap on advertising.

   

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7. 7
   In the Advertising section, the first thing you want to do is turn on Limit Ad Tracking

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   Ad tracking does not mean that the advertiser is specifically tracking you. It means that they are tracking the performance of advertisements. For example, a company selling t-shirts might run an Ad on laundry detergent, and they might want to track the effectiveness of the laundry detergent ads on a t-shirt site versus another site selling cat food to see which one is more effective. Logically, you would assume that the t-shirt would be the most effective, but sometimes Ad tracking can reveal surprising things to marketers. There would not be a problem with this if it was always run in the way it's supposed to be. However, many times it's not run properly. Advertising companies may try and track additional information, your behaviors, or things that they're not supposed to. When Apple finds out, it kicks them out of the App store. However, if Apple doesn't find out, or they don't get caught right away, they can get information you may not want them to have. To help prevent this, tap the switch to the right of Limit Ad Tracking.

   

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8. 8
   The second thing is every phone has a unique identification code

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   Every phone has a model number or device identifier unique to that particular phone. You also have an advertising identifier with the phone, and earlier versions of the iPhone did not allow you to reset that advertising identifier. It was permanently attached to that phone. Now, however, I can simply tap Reset Advertising Identifier.

   

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9. 9
   It will bring up a confirmation message

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   Tap on Reset Identifier. What this does is it resets me as a potential target for advertising on my phone. You can reset your identifier like this hundreds of times, so the advertising companies won't attach you to your device.

   

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10. 10
    Now, we can go back by tapping on Privacy and then again on Settings at the upper left corner of the screen

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11. 11
    Then give a single press to the Home button

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12. 12
    Double press the Home button to bring up open applications

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    Slide them up to close them, and then tap to return to the Home screen.

    

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13. 13
    This concludes our tutorial on improving and protecting your privacy by limiting Ad tracking and resetting the advertising identifier for your iPhone 6

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    Thank you very much for choosing VisiHow. I do hope that this has been helpful to you, and more importantly, that it helps protect your information and your privacy.

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If you have problems with any of the steps in this article, please ask a question for more help, or post in the comments section below.

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